Is Medication Safe for Attention Deficit Hyperactivity...

The use of drug therapy for children with ADHD has escalated to an alarming degree in this â€Å"pill popping† world. Most parents as well as educators became more demanding for a â€Å"quick fix† for children who have been diagnosed with academic and behavioral problems (ODell Cook, 2004 ). There has been increasing concern about the potential adverse side effects of these medications. Prescriptions and drugs for ADHD come with discussion and directions for use, and the purpose of the drugs. The section for side effects often comes in technical language and small print, and many people do not read this section at all. People tend to stop reading this section when they encounter difficult chemical names and descriptions. Furthermore, some of†¦show more content†¦It is important that if parents suspect that their children may be over-active even during the developmental stage of play especially in pre-school, they should start to make comparisons between the ch ild and his same aged peers. According to Fowler (2004), children may be suspected to have hyperactivity when they seem to be always on the go. The most common activity found in children about 2-3 years old is one who spend less time with a single toy, one who is squirmy compared to his peers and one who is always darting out of the house. At all ages, hyperactive children display excessive and loud talking. Listed in the DSM-IV TR (2000) are the symptoms of hyperactivity in both children and adults: (1) frequent fidgeting with the hands and feet or often found squirming in seats (2) often leaves his/her seat in the classroom or in other situations wherein he is expected to remain seated (3) often runs about or climbs exceptionally in appropriate situations wherein in adolescents, it may be limited to subjective feelings of restlessness (4) often finds it difficult to play or engage in leisure activities in a quite manner (5) always on the go or acts as if he is driven by a motor and (6) shows signs of loud or e xcessive talking. It is reported that in most settings, four to nine times as many boys as girls are diagnosed with hyperactivity and in the United States, the incidence rate isShow MoreRelatedAttention Deficit Hyperactivity Disorder ( Adhd )1552 Words   |  7 PagesATTENTION DEFICIT HYPERACTIVITY DISORDER Seth was a second grader at West Elementary. 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One of the problems with ADHD is that it can be difficult to diagnose and treat, because there are many different conditionsRead MoreAttention Deficit Hyperactivity Disorder ( Adhd )1472 Words   |  6 Pages ADHD Monica Ann Fandino Palm Beach State College Dr. Michael T. Miles Abstract ADHD is one of the most common neurodevelopment disorders of childhood. It’s first diagnosed in your early years and usually goes into adulthood. Kids with ADHD may have difficulty paying attention, handling their impulsive behaviors, or they can be very energetic. ADHD produces symptoms that are characterized by distractibility, hyperactivity, forgetfulness, and poor impulse control. ADHD being a big topicRead MoreAn In-Depth Analysis on the Prescription of Stimulant Medication as a Treatment for ADHD1141 Words   |  5 Pages Stimulant medication could be the miracle drug, or the most harmful thing to hit the younger generations. Medications such as Adderall and Ritalin are playing a prominent role in many adolescents’ lives, or the lives of people close to them. There is an â€Å"underground market† for medications like these, and the market is growing quickly. Whether just to make sure they pass that next test, or if they really believe they need it, stimula nts’ popularity is soaring, and not just among adolescents butRead MoreSociological Analysis On Attention Deficit Hyperactivity Disorder1622 Words   |  7 Pages Sociological Analysis of ADHD Introduction â€Å"ADHD† stands for â€Å"Attention Deficit Hyperactivity Disorder†, while many people use the word disorder and disease as if they were one and the same, they are in fact not. While a disease is an incorrectly functioning organ, part, structure, or system of the body resulting from the effect of genetic or developmental errors, infection, poisons, nutritional deficiency or imbalance, toxicity, or unfavorable environmental factors; illness; sickness; ailmentRead MoreEssay about Medication versus Alternative Therapy in ADHD955 Words   |  4 PagesMedication versus Alternative therapy in ADHD When dealing with adolescents with attention deficit hyperactivity disorder ADHD may become a challenge for many parents. Knowing the facts about this disorder and how to treat the problem is the key to a healthy lifestyle for adolescents as well as families. Many therapies and medications are available to families with children with ADHD but many questions that parents have with their children with ADHD is which therapy is best and what would workRead MoreCentral Nervous System Stimulant: Ritalin Essay1549 Words   |  7 Pagesprescribe to treat several disorders. The most common use of Ritalin is for the treatment of Attention Deficit Disorder (ADD) and Attention-Deficit Hyperactivity disorder (ADHD). Another known use of Ritalin is in the treatment of Narcolepsy. A doctor might also prescribe it to treat depression. Ritalin and other drugs in the stimulant class, work by increasing the neurotransmitters dopamine and serotonin in the brain. Ritalin has been tested and proven safe to use in children ages six and older. Read MoreAttention Deficit Hyperactivity Disorder (ADHD), Ritalin, and the Brain1606 Words   |  7 PagesAttention-Deficit Hyperactivity Disorder, Ritalin, and the Brain Attention-Deficit Hyperactivity Disorder, more commonly referred to as simply ADHD, is the most commonly diagnosed disorder among American children today. According to the National Institute on Mental Health an estimated 3 to 5 percent of school age children are affected by this disorder. (1) There are more diagnosed cases of ADHD of in the United States than there are anywhere in the world. The main symptoms of ADHD include developmentallyRead MoreAttention Deficit Hyperactivity Disorder (ADHD) Essay800 Words   |  4 PagesAttention Deficit Hyperactivity Disorder Attention Deficit Hyperactivity Disorder is without a doubt one of the largest social problems facing the Baby Boomers in the 21st century. The last two to three decades have seen this disorder labeled many different titles. As stated by Donald J. Brown in his article Attention Deficit Hyperactivity Disorder (ADHD), 1996: â€Å"What is apparent is that ADHD is a collection of symptoms or criteria.† Labeling a child as ADHD creates a large potential for errorRead MorePsychology And Medication : Are Children Being Misdiagnosed And Over Medicated1334 Words   |  6 Pages Psychology and Medication: Are children being misdiagnosed and over medicated. Medicating Children is not the Right Thing to do There are many types of people who may have Attention Deficit Disorder, also known as ADD/ADHD, which is attention deficit hyperactivity disorder. ADD is defined as learning disorder affecting children, adolescents, and some adults. Common symptoms of ADD are learning and behavioral difficulties as well as the typical problem of ADHD, hyperactivity. Males are more likely

Money Is The Anthem Of Success - 1438 Words

Money Is The Anthem Of Success When one reflects on what’s important, most people would tend to answer with concepts such as familial relations, friends, security, happiness and the like. Though these are very important staples to lead a healthy life, does all that really equal to success? When one thinks of success, do they think about how many friends they have, who’ve they married, or how long they’ve been happy? Or, do people think about money? Despite all the claims about the staple pieces in life, the real goal that people aim to achieve is to earn lots of money. As human beings, most people see this everyday—those who are in power are the ones sitting on thrones of gold that only deep pockets could afford, those with†¦show more content†¦Obviously, the main couple in the story fell for the ruse as well. Within no time, â€Å"the newspapers were full of it, everybody was talking about it, it was in the very air. There was plenty of money to be made in the stock exchange by those who had guts—money to be made by the hour, by the minute, for the prices of stocks and shares were rising faster than anyone could keep track of them!† (Lim 2). As told in the short story, more and more people were believing that they could gain more money by the stock market. There was news about the stock market everywhere, and the amount of people talking about it were rising (since more people were taking part in it). Not only that, but the only reason people were giving into this was once again, because of their greed. Everyone was investing all their money into the system without full understanding of what was happening, and without comprehension of the consequences one could face if the stocks they were invested in suddenly crashed. Eventually, things did begin going downhill: â€Å"The downward slide, or the bursting of he bubble as the newspaper dramatically called I, did not initially cause much alarm, for the speculato rs all expected the shares to bounce back to their original strength and thence continue the phenomenal growth. But that did not happen, The slide continued† (Lim 3). To continue on, the following reason that proves that greedShow MoreRelatedIs The Flag Of The United States Of America Considered Patriotic?1135 Words   |  5 Pagesminorities. During the first 49ers preseason games at first sitting in during the National Anthem, later evolving his protest into taking a knee. Since then other players within the National Football League have decided to follow in Colin Kaepernick’s footsteps by taking a knee during the National Anthem, with bringing up the issue of whether or not it is patriotic to not participate in the National Anthem as a form of protest. Demonstration for one’s affection for one’s country can be displayedRead MoreThe Effects Of Music On Our Lives1291 Words   |  6 Pagessame thing can happen to them too. The relationship between happiness and money is referred to in the album multiple times. The songs â€Å"National Anthem† and â€Å"Million Dollar Man† revolve around two very rich men Lana was deeply in love with. Although there is no evidence to prove that the two songs are about the same man, we could assume that they are. In â€Å"National Anthem,† Lana starts the song with, â€Å"Money is the anthem of success so before we go out, what’s your address?† This is the beginning of theRead MoreEssay about Handel1401 Words   |  6 Pages(Encyclopà ¦dia Britannica). This was a huge honor that demonstrated how much respect England had for Handel. (Bonds) One of Handels’ most famous pieces was the oratorio Messiah. 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There is always that focus of finding a man, always that need to make the manRead MoreAp Us History: A fter Math 1812 -Ghent Treaty1144 Words   |  5 Pageswas the Ghent Treaty a Failure or a Success in the views of Americans? How Did it affect the country ? Ghent Treaty: Success or Failure? The War of 1812 was fought between the new and fragile United States against the British Empire, Canadian Provinces and a few Woodland Indian Tribes. The War of 1812 was an attempt by the Americans to establish their dominance in North America by conquest of the British owned Canadian Provinces. With an under supplied and undermanned army and navy the UnitedRead MoreSymbolic Interactionism In Sociology1560 Words   |  7 Pagespolice or flag? Is it a legitimate social issue? The current debate over kneeling or sitting in protest during the national anthem to protest police brutality was ignited by Kaepernick in 2016, and later adopted by many other professional football players, high school athletes, and professional athletes in other sports, all who have refused to stand for the national anthem. These protests have created disagreement and sparked a public conversation race, police brutality, the flag and if the NFL isRead MoreMarketing Plan For A Target Corporation1741 Words   |  7 PagesCompany†¦Ã¢â‚¬ ). However, even with revenues as significant as these, the company has area for improvement. The introduction of a novel idea concerning omnichannel use from consumers intertwined with the home department of Target stores would bring much success to the company. The extensive research of team structure and promotion are necessary to find the best solution to improve Target’s omnichannel home department. 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Activities and Operations of Coca-Cola-Free-Samples for Students

Question: Discuss about the trading activities and operations of Coca-Cola Amatil. Answer: Introduction The report talks about the trading activities and operations of the company. It tells that how is dealing with various products and services. It explains the SWOT analysis and Pestle analysis to beat the competitors in the market. Further, the report explains that how the company is using marketing mix strategy within the organization. In addition, it explains the key characteristics of the consumer behavior in the global market. It describes that how the market influences the buying behavior of the consumers. Background of the company Coca-cola Amatil is one of the largest drink beverage companies in the Asia Pacific region. CCA operates and manages its operations and business activities in six countries such as Indonesia, Papua, Nez Zealand, Australia, Fiji, and Samosa. It was founded in 1904 with its headquartered is located in Sydney Australia (Khr, 2009). There are approx 14,700 employees employed in the company. The firm is dealing with various products such as sports water, energy drinks, iced tea, spring water, soft drinks, flavored milk, tea, coffee and vegetables snacks and products around the world. In todays era, the company is expanding and increasing its profit and revenue across the world. The main aim of the company is to maximize and increase the revenue and profit while maintaining the sustainability of the beverage industry (Ouppara and Sy, 2012). The company is using effective and unique leadership styles to motivate the employees within the organization. The core values include integrity, passi on, respect, accountability, collaboration, diversity, leadership and quality. The company maintains sustainable human resource management to attract more candidates in the market (Andini and Simatupang, 2014). Situation analysis of the Coca-Cola Amatil The marketing and situational analysis play a vital and integral role in Coca-Cola Amatil to gain the competitors benefits across the world. PepsiCo, Golden circle and Nudie foods Australia are the main competitors of the CCA. The company can use SWOT analysis and PESTLE analysis, Porter five forces model to evaluate and analyze the plans, policies, and strategies of the competitors across the world (Guthrie, Cuganesan and Ward, 2010). PESTLE analysis Pestle analysis is the strategic tool to evaluate and analyze the external environment of the company. Pestle analysis comprises political factors, economic factors, and socio-cultural, technological, environmental and legal factors. These factors affect the business activities and operations adversely. The pestle analysis has been discussed below (Andini and Simatupang, 2014). Political factor: The political factors include political instability, the risk of military invasion, wage legislation, and trade regulations also affect the success and growth of the company. These factors must be managed and controlled by the company to gain various competitors advantages around the world. Economic factor: The economic factors include saving rate, interest rate, unemployment rate, economic growth rate, inflation rate, saving rate and foreign exchange rate. These factors also affect the trading activities and operation of the firm. The company should consider and analyze these factors to overcome on the competitors in the world (Handayati, Simatupang and Sridharan, 2011). Socio-cultural factors: The socio-cultural factors include demographic factors, culture, values, attitudes and religious of the employees. CCA must focus and evaluate these factors to beat the competitors in the market. Technological factor: The technological factors also influence the growth and success of the company. The rate of technological diffusion and changes in the technology are the major technological factors which affect the growth of the company adversely (Jones and Reid, 2010). Environmental factor: The environmental factors include climate change, waste management in beverage and food sector, weather and pollution. Entire factors influence the position of the CCA adversely in the global market. Therefore, the company must identify these factors to overcome on the competitors across the world. Legal factors: These factors also affect the sale and revenue of the company negatively. The various rules and legislation which have been made by government affect the growth and success of the CCA globally. These factors should be managed and analyzed by the CCA to expand and flourish its business globally (Setyawati and Santoso, 2012). SWOT analysis SWOT analysis plays a vital and crucial role to attain the competitors advantages in the global market. SWOT analysis shows strengths, weaknesses, opportunities, and threat of the company. It is the strategic tool to analyze and evaluate the risk and other key challenges of the market. The SWOT analysis has been discussed below (Hassan, Amos, and Abubakar, 2014). Strengths Weaknesses The domestic market is available to explore and expand the business activities and operations globally. Experienced business units are the strength of the CCA. The growth rate of the CCA is high and it also helps to reduce the labor costs. CCA provides monetary assistance to the employees around the world. CCA fulfill the needs and wants of the customers than their competitors. Brand portfolio is the major issue in CCA. The future profitability and growth are not possible in CCA due to various competitors exist in the market. Opportunities Threats The global market is available for selling the products and services of the company. It is one of the significant opportunities for the company. The company is introducing new food and beverage products globally. The demand for the beverage products is increasing day by day. The company is charging high prices for the beverage products. There are various competitors exist in the market. Competitive analysis PepsiCo and Nudie food Australia are the main competitors of the company. The marketing mix of the PepsiCo has been discussed below (Assiouras, Ozgen, and Skourtis, 2013). Product: The PepsiCo is the major competitor of the Coca-Cola Amatil. The PepsiCo is dealing with various products such as energy drinks, rice snacks, soft drinks and breakfast bars. It uses product mix strategy to gain the competitive advantages in the market. Place: The PepsiCo uses the universal network for distributing its products and services to the customers. The retailers and online merchandisers are the main distribution channels of the company (Huang and Sarigll, 2014). Promotion: The Company uses various promotion strategies such as direct marketing, advertising, public relations and sales promotions etc. Advertising is the foremost strategy to maximize the revenue and profit of the company. Price: PepsiCo uses pricing strategy to differentiate its products from the Coca-Cola Amatil products. It uses hybrid value pricing strategy and market-oriented pricing strategy to increase the sales of the company. Marketing mix of Nudie Nudie food Australia is another competitor of the Coca-Cola Amatil. The marketing mix of the Nudie has been discussed below (Oplatka and Hemsley-Brown, 2012). Product: The Company is dealing with food and beverage products which include fruits, juice, ice-cream, and soups. Thus, it affects the activities and operations of the Coca-Cola Amatil adversely. In this way, the company is becoming successfully day by day. Place: The Company is making effective and unique strategies to distribute its products and services in the Australia. The products of the Nudie are sold in more than 6000 outlets in the Australia (Ryu, Lee and Gon Kim, 2012). Price: The Company fixes the high prices of the products due to the high quality of the products and services. It does not adopt low price strategy. Thus, it is the biggest benefit for the Coca-Cola Amatil to overcome on the Nudie food. Promotion: The Company is investing a huge amount to promote its products globally. By using effective promotion strategy, the company is trying to beat the competitors around the world. Marketing mix of Coca-Cola Amatil The marketing mix of the Coca-Cola Amatil evaluates and analyses the brand of the company. The marketing mix includes the 4 Ps (product, price, place, promotion). By using marketing 4Ps, the company is overcoming the competitors. The marketing mix of the Coca-Cola Amatil has been discussed below. Product: The Coca-Cola Amatil provides various types of soft drink and beverage products. The products of the company are sold in various sizes and packaging. By using product strategy, the company is trying to differentiate its products from the competitor products (Assiouras, Ozgen, and Skourtis, 2013). Price: The firm is using the pricing strategy to attain competitive advantages in the market. The company sets the reasonable and appropriate prices of the products to attract more customers across the world. It fixes the different prices for the different products. Place: It is the important marketing strategy of the company. CCA is making unique and effective place strategy to distribute its beverage products globally. Under this strategy, various distribution channels are used by the company. Promotion: Various advertising and promotion strategy are used by the company to maximize and enhance the number of customers in the world. The company uses social media channels to promote the product of the company. Now it can be said that marketing mix of the CCA is very effective and unique. It provides various competitive benefits across the world (Oplatka and Hemsley-Brown, 2012). Consumer buyer characteristics A consumer is a person who buys the products and services for the personal use or consumption. They do not buy the products and services for manufacture or resale purpose. The characteristics of the consumer buyer have been discussed below (Rucker, Galinsky and Dubois, 2012). Information search: A consumer is the main success factor to maximize and enhance the revenue and profit of the firm. Therefore, consumers play an integral role in CCA to increase the sale of the organization. The consumers collect information and knowledge while buying the products and services within the organization (Yeung and Yee, 2012). Brand loyalty: It is another characteristic of the consumer behavior in the global market. Brand loyalty is the tendency of the consumers which affect the behavior of the consumers while buying the products and services of the company. Price elasticity of demand: It is one of the important characteristics of the consumers. It affects the demand and supply for the products around the world. It also affects the buying behavior of the customers in the global market. Personalized products and services: It is a significant feature of the consumer buying behavior. The consumers use the products for personal use thus; they check and evaluate the prices of the products and services. These are the features of the buying behavior of the consumers around the world (Paul and Rana, 2012). Awareness: It is one of the significant characteristics of the consumers. The consumers check and evaluate the quality and prices of the products while taking the buying decisions. They buy the right products at right prices due to effective awareness. Various awareness programs are conducted by the company to increase the awareness of the consumers. Along with this, the consumer buying behavior depends on the various factors such as marketing campaigns, economic conditions, personal preferences, and group influences. These factors influence the purchasing power of the consumers from various ways. CCA should evaluate and analyze the needs, requirements, and expectations of the consumers to maximise the sales and revenue of the firm. Further, the organisation must maintain an effective and dynamic relationship with consumers across the world. It is the responsibility of the employees that they provide the right information to the consumers in the market (Reed et al, 2012). Conclusion On the above discussion, it has been evaluated that CCA is one of the largest brands in the world. The company is offering several beverage products to the customers globally. Further, the firm uses effective and unique strategies to overcome the competitors in the world. PESTEL analysis, SWOT analysis are done by the organisation to evaluate and analyze the position and image of the competitors. The company uses marketing mix strategies to differentiate its products and prices from the competitor products and prices. In this way, the company is able to gain the competitors advantages in the market. It also helps to accomplish the long-term mission, objectives and goals of the company. Along with this, the company should focus on the marketing strategies to reduce the risk and key issues of the global market. References Andini, R.A. and Simatupang, T.M., (2014). A process simulation of inventory planning and control for Minute Maid Pulpy at Coca-Cola.International Journal of Logistics Systems and Management,17(1), pp.66-82. Assiouras, I., Ozgen, O. and Skourtis, G., (2013). The impact of corporate social responsibility in food industry in product-harm crises.British Food Journal,115(1), pp.108-123. Guthrie, J., Cuganesan, S. and Ward, L., (2010). Social and Environmental Reporting: The Australian Food and Beverage Industry. Handayati, Y., Simatupang, T.M. and Sridharan, R., (2011). An analysis of collaboration between Coca-Cola and Carrefour using drama theory.International Journal of Value Chain Management,5(1), pp.1-24. Hassan, D.N., Amos, A.A. and Abubakar, O.A., (2014). An evaluation of marketing strategies undertaken by Coca Cola Company as a multinational corporation in Nigeria.Journal of Business and Management,3(2), pp.5-10. Huang, R. and Sarigll, E., (2014). How brand awareness relates to market outcome, brand equity, and the marketing mix. InFashion Branding and Consumer Behaviors(pp. 113-132). Springer New York. Jones, S.C. and Reid, A., (2010). Marketing to children and teens on Australian food company web sites.Young Consumers,11(1), pp.57-66. Khr, P., (2009). Marketing research for Coca-Cola Thailand Limited: implementation of Fanta Free in Thailand. Oplatka, I. and Hemsley-Brown, J. eds., (2012).The management and leadership of educational marketing: Research, practice and applications. Emerald Group Publishing Limited. Ouppara, N.S. and Sy, M.V.U., (2012). Quality of Work Life Practices in a Multinational Company in Sydney, Australia.Procedia-Social and Behavioral Sciences,40, pp.116-121. Paul, J. and Rana, J., (2012). Consumer behavior and purchase intention for organic food.Journal of consumer Marketing,29(6), pp.412-422. Reed, A., Forehand, M.R., Puntoni, S. and Warlop, L., (2012). Identity-based consumer behavior.International Journal of Research in Marketing,29(4), pp.310-321. Rucker, D.D., Galinsky, A.D. and Dubois, D.,(2012). Power and consumer behavior: How power shapes who and what consumers value.Journal of Consumer Psychology,22(3), pp.352-368. Ryu, K., Lee, H.R. and Gon Kim, W., (2012). The influence of the quality of the physical environment, food, and service on restaurant image, customer perceived value, customer satisfaction, and behavioral intentions.International Journal of Contemporary Hospitality Management,24(2), pp.200-223. Setyawati, D. and Santoso, I., (2012). Value Chain Analysis on the Logistics Management as the Basis for Strategy Formulation to Increase Customer Satisfaction (Case Study in PT. Coca-Cola Amatil Indonesia-Plant East Java).Agroindustrial Journal,1(1), p.28. Yeung, R. and Yee, W.M., (2012). Food safety concern: Incorporating marketing strategies into consumer risk coping framework.British Food Journal,114(1), pp.40-53.

Justin Lieber Essays - Fictional Cyborgs, Death, Brain,

Justin Lieber I read how to build a person by Justin Lieber. Justin Lieber is a professor at the University of Houston, whom also writes science fiction. This selection, which was taken from his novel Beyond Rejection, is fictional and is based in the future. The story is set in the year 2112 in a Houston hospital. In this hospital they are brains on one person into the body of another. The story starts with the hospital giving a class on how they are attempting to transplant a mind into a human body. The test subjects name was Sally Cudmus, and she has been frozen in ice for two years. In this story they discuss the difficulties of implanting a brain into a body. They talk of the problems that would occur if a mind was implanted into a body that was not it's own. They say this is possible due to the fact that the brain can adapt to major changes around it with in days. The example they give to show this is possible is one with reverse goggles. If a person puts on goggles that would make everything appear upside down the person would be disoriented. After a few day the subjects brain would adapt to these changes making what the goggles made upside down rights side up. If the goggles were then taken off everything again would seem upside down, until the brain once again adapted to this change. In this story it is said that a mind is like a tape, and the only thing this tape needs is a body similar to its original to function. I do not agree with this because a brain is not like any other organ that can be transplanted. A person's brain is dynamic in that it functions with a particular person, and is one of a kind. No matter how similar the body types may be, a humans brain and thoughts can not be transferred to another body. In my opinion a person's brain would not adapted to such a drastic change as a body switch. In the end the subject wakes up remembering who he once was. After touching his new body he realizes he is no longer in his original figure. The subject does not like this because his new body was much different then his own. He no longer had a penis and his muscular for he once had was gone. Also a tale like extension had grown from his spinal cord to his feet. The subject realizes that he will no longer be who he once was, and is understandably discontent.

Free Essays on Latin American Writers

Before 1960 it was very uncommon to hear of the "contemporary Spanish American novel": there were Uruguayan, Ecuadorian, Mexican or Venezuelan novels. However, during this decade, a literary explosion of Latin American literature took place named â€Å"The Boom.† El Boom "was simply the discovery of a new literary language in which to express Latin American reality with, for the first time, complete authenticity1." This genre of literature has become known as magic realism, a movement characterized by the dreamlike and fantastic elements, which are mixed into fiction. There are many reasons why the â€Å"Boom† literature occurred when it did. All the ingredients necessary for a social change were there; social and economic dissatisfaction, new cultural ideas and an opening of opportunities for Latin American writers. Gabriel Marquez gave an example of the social and economic injustices committed in his home country, Colombia, in his Nobel Prize speech: â€Å"There have been five wars and seventeen military coups; there emerged a dictator who is carrying out, in God’s name, the first Latin American ethnocide of our time. Twenty million Latin American children died before the age of one. Those in exile near one hundred and twenty thousand.†2 These problems are common throughout Latin America, a factor in creating a sense of unity because of these common concerns. New cultural ideas often emerged from writers who had been living in Europe, mostly in exile. Mario Llosa said in Interviews with Latin American Writers, that by living in Europe, he received â€Å"a broadened education† and a â€Å"comprehensive perspective, which helped me understand the things in my own country.†3 Other major factors in the change of cultural ideas surfaced from the revolutions and wars that occurred right before and during the twentieth century. Numerous internal movements had been crushed, although they were successful for a time in Mexico and th... Free Essays on Latin American Writers Free Essays on Latin American Writers Before 1960 it was very uncommon to hear of the "contemporary Spanish American novel": there were Uruguayan, Ecuadorian, Mexican or Venezuelan novels. However, during this decade, a literary explosion of Latin American literature took place named â€Å"The Boom.† El Boom "was simply the discovery of a new literary language in which to express Latin American reality with, for the first time, complete authenticity1." This genre of literature has become known as magic realism, a movement characterized by the dreamlike and fantastic elements, which are mixed into fiction. There are many reasons why the â€Å"Boom† literature occurred when it did. All the ingredients necessary for a social change were there; social and economic dissatisfaction, new cultural ideas and an opening of opportunities for Latin American writers. Gabriel Marquez gave an example of the social and economic injustices committed in his home country, Colombia, in his Nobel Prize speech: â€Å"There have been five wars and seventeen military coups; there emerged a dictator who is carrying out, in God’s name, the first Latin American ethnocide of our time. Twenty million Latin American children died before the age of one. Those in exile near one hundred and twenty thousand.†2 These problems are common throughout Latin America, a factor in creating a sense of unity because of these common concerns. New cultural ideas often emerged from writers who had been living in Europe, mostly in exile. Mario Llosa said in Interviews with Latin American Writers, that by living in Europe, he received â€Å"a broadened education† and a â€Å"comprehensive perspective, which helped me understand the things in my own country.†3 Other major factors in the change of cultural ideas surfaced from the revolutions and wars that occurred right before and during the twentieth century. Numerous internal movements had been crushed, although they were successful for a time in Mexico and th...

Massacre at the Festival of Toxcatl

Massacre at the Festival of Toxcatl On May 20, 1520, Spanish conquistadors led by Pedro de Alvarado attacked unarmed Aztec nobles congregated at the Festival of Toxcatl, one of the most important festivals on the native religious calendar. Alvarado believed he had evidence of an Aztec plot to attack and murder the Spanish, who had recently occupied the city and taken Emperor Montezuma captive. Thousands were slaughtered by the ruthless Spaniards, including much of the leadership of the Mexica city of Tenochtitlan. After the massacre, the city of Tenochtitlan rose up against the invaders, and on June 30, 1520, they would successfully (if temporarily) drive them out. Hernan Cortes and the Conquest of the Aztecs In April of 1519, Hernan Cortes had landed near present-day Veracruz with some 600 conquistadors. The ruthless Cortes had slowly made his way inland, encountering several tribes along the way. Many of these tribes were unhappy vassals of the warlike Aztecs, who ruled their empire from the marvelous city of Tenochtitlan. In Tlaxcala, the Spanish had fought the warlike Tlaxcalans before agreeing to an alliance with them. The conquistadors had continued on to Tenochtitlan by way of Cholula, where Cortes orchestrated a massive massacre of local leaders he claimed were complicit in a plot to murder them. In November of 1519, Cortes and his men reached the glorious city of Tenochtitlan. They were initially welcomed by Emperor Montezuma, but the greedy Spaniards soon wore out their welcome. Cortes imprisoned Montezuma and held him hostage against the good behavior of his people. By now the Spanish had seen the vast golden treasures of the Aztecs and were hungry for more. An uneasy truce between the conquistadors and an increasingly resentful Aztec population lasted into the early months of 1520. Cortes, Velazquez, and Narvaez Back in Spanish-controlled Cuba, governor Diego Velazquez had learned of Cortes exploits. Velazquez had initially sponsored Cortes but had tried to remove him from command of the expedition. Hearing of the great wealth coming out of Mexico, Velazquez sent veteran conquistador Panfilo de Narvaez to rein in the insubordinate Cortes and regain control of the campaign. Narvaez landed in April of 1520 with a massive force of over 1000 well-armed conquistadors.   Cortes mustered as many men as he could and returned to the coast to battle Narvaez. He left about 120 men behind in Tenochtitlan and left his trusted lieutenant Pedro de Alvarado in charge. Cortes met meet Narvaez in battle and defeated him on the night of May 28-29, 1520. With Narvaez in chains, most of his men joined Cortes. Alvarado and the Festival of Toxcatl In the first three weeks of May, the Mexica (Aztecs) traditionally celebrated the Festival of Toxcatl.   This long festival was dedicated to the most important of the Aztec gods, Huitzilopochtli. The purpose of the festival was to ask for the rains which would water the Aztec crops for another year, and it involved dancing, prayers, and human sacrifice. Before he left for the coast, Cortes had conferred with Montezuma and had decided that the festival could go on as planned. Once Alvarado was in charge, he also agreed to allow it, on the (unrealistic) condition that there be no human sacrifices. A Plot Against the Spanish? Before long, Alvarado began to believe that there was a plot to kill him and the other conquistadors remaining in Tenochtitlan. His Tlaxcalan allies told him that they had heard rumors that at the conclusion of the festival, the people of Tenochtitlan were to rise against the Spanish, capture them and sacrifice them. Alvarado saw stakes being fixed into the ground, of the sort used to hold captives while they awaited being sacrificed. A new, gruesome statue of Huitzilopochtli was being raised onto the top of the great temple. Alvarado spoke to Montezuma and demanded he put an end to any plots against the Spanish, but the emperor answered that he knew of no such plot and could not do anything about it anyway, as he was a prisoner. Alvarado was further enraged by the obvious presence of sacrificial victims in the city. The Temple Massacre Both the Spanish and the Aztecs became increasingly uneasy, but the Festival of Toxcatl began as planned. Alvarado, by now convinced of the evidence of a plot, decided to take the offensive. On the fourth day of the festival, Alvarado placed half of his men on guard duty around Montezuma and some of the highest-ranking Aztec lords and placed the rest in strategic positions around the Patio of the Dances near the Great Temple, where the Serpent Dance was to take place. The Serpent Dance was one of the most important moments of the Festival, and the Aztec nobility was in attendance, in beautiful cloaks of brightly colored feathers and animal skins. Religious and military leaders were present as well. Before long, the courtyard was full of brightly colored dancers and attendees. Alvarado gave the order to attack. Spanish soldiers closed off the exits to the courtyard and the massacre began. Crossbowmen and harquebusiers rained down death from the rooftops, while heavily armed and armored foot soldiers and about a thousand Tlaxcalan allies waded into the crowd, cutting down the dancers and revelers. The Spanish spared no one, chasing down those who begged for mercy or fled. Some of the revelers fought back and even managed to kill a few of the Spanish, but the unarmed nobles were no match for steel armor and weapons. Meanwhile, the men guarding Montezuma and the other Aztec lords murdered several of them but spared the emperor himself and a few others, including Cuitlhuac, who would later become Tlatoani (Emperor) of the Aztecs after Montezuma. Thousands were killed, and in the aftermath, the greedy Spanish soldiers picked the corpses clean of golden ornaments. Spanish Under Siege Steel weapons and cannons or not, Alvarados 100 conquistadors were seriously outnumbered. The city rose in outrage and attacked the Spanish, who had barricaded themselves in the palace which had been their quarters. With their harquebuses, cannons, and crossbows, the Spanish were able to mostly hold off the assault, but the rage of the people showed no signs of subsiding. Alvarado ordered Emperor Montezuma to go out and calm the people. Montezuma complied, and the people temporarily ceased their assault on the Spanish, but the city was still full of rage. Alvarado and his men were in a most precarious situation. Aftermath of the Temple Massacre Cortes heard of his mens dilemma and rushed back to Tenochtitlan after defeating Panfilo de Narvaez. He found the city in a state of uproar and was barely able to re-establish order. After the Spanish forced him to go out and plead for his people to stay calm, Montezuma was attacked with stones and arrows by his own people. He died slowly of his wounds, passing away on or about June 29, 1520. The death of Montezuma only made the situation worse for Cortes and his men, and Cortes decided that he simply did not have enough resources to hold the enraged city. On the night of June 30, the Spanish tried to sneak out of the city, but they were spotted and the Mexica (Aztecs) attacked. This became known as the Noche Triste, or Night of Sorrows, because hundreds of Spaniards were killed as they fled the city. Cortes escaped with most of his men and over the next few months would begin a campaign to re-take Tenochtitlan. The Temple Massacre is one of the more infamous episodes in the history of the Conquest of the Aztecs, which had no shortage of barbarous events. Whether or not the Aztecs did, in fact, intend to rise up against Alvarado and his men is unknown. Historically speaking, there is little hard evidence for such a plot, but it is undeniable that Alvarado was in an extremely dangerous situation which got worse daily. Alvarado had seen how the Cholula Massacre had stunned the population into docility, and perhaps he was taking a page from Cortes book when he ordered the Temple Massacre.   Sources: Diaz del Castillo, Bernal. . Trans., ed. J.M. Cohen. 1576. London, Penguin Books, 1963. Print.Levy, Buddy. Conquistador: Hernan Cortes, King Montezuma and the Last Stand of the Aztecs. New York: Bantam, 2008.Thomas, Hugh. Conquest: Montezuma, Cortes and the Fall of Old Mexico. New York: Touchstone, 1993.

Healthcare tourism Dubai versus London Research Paper

Healthcare tourism Dubai versus London - Research Paper Example Market Penetration Market experts have predicted a massive projection in the market share of Dubai in the global medical tourism market. It has been reported that in 2010, the total value of the medical tourism industry was to shoot up seven percent in comparison with 2009. It was expected that the total value of the market by the end of 2010 would be Dh 6.1 Billion. Further, in 2014, the government approved the Dubai Medical Tourism Strategy. This suggests the dedicated aggressive marketing done by the industry to have increased presence in the market. It is interesting to note that in the initial years of establishment of the concept of medical tourism, UAE was considered more as a consumer than a service provider. The paradigm shift in the scenario suggests market penetration as an intensive strategy. â€Å"The healthcare services market in the GCC is expected to grow from AED 66 billion (US $18 billion) in 2008 to AED 175-202 billion (US $47-55 billion) by 2020† . Market Development It has been reported that in 2010, Dubai Health Authority entered into a Memorandum of Understanding with Medical Tourism partners across the globe to fortify Dubai’s presence as major medical tourism destination. Dubai hosted the Medical Tourism Congress in 2011. These steps could be analyzed as market development intensive strategies of the Dubai medical tourism industry. There has been substantial improvement in healthcare infrastructure and technology and focused changes in the policies and regulations so as to comply with the market development strategies. Dubai has an investment friendly environment. It has established Health Care Free Zones (Tax free trade zones) and Health Cities.